facebook应用开发_Facebook的New Design会伤害应用程序开发人员吗？
facebook应用开发
Facebook重新设计的第一件事就是在应用程序页面上增加了Facebook的社交广告的存在。 在以前的应用程序画布页面的左侧有一个传单(由于位于用户可编辑的应用程序导航菜单之下，实际上可能在折页之下)，新的应用程序画布页面上有两个Facebook广告单元突出显示在折页上方，申请内容的权利。
Nick O’Neill at the AllFacebook blog also picked up on the changes, noting that Facebook now has the option of running large, half page 300 x 600 ads — traditionally one of the better performing ad units — on application canvas pages. Because of current restrictions, app developers themselves cannot run ads that large on their applications. O’Neill sees this as a shot across the bow of the many Facebook ad networks that have sprouted to support applications on the Facebook platform.
AllFacebook博客上的Nick O'Neill也接受了这些更改， 并指出 Facebook现在可以选择在应用程序画布页面上运行大型的半页300 x 600广告，这通常是性能最好的广告单元之一。 由于当前的限制，应用开发者本身无法在其应用上投放如此大的广告。 O'Neill认为，这是在支持Facebook平台上的应用程序的众多Facebook广告网络中的一箭之遥。
“Facebook’s new sales pitch? ‘Why go with those other Facebook application ad networks when we can give you 300 x 250 and 300 x 600 advertisements?'” says O’Neill.
“ Facebook的新销售策略？ 奥尼尔说：“为什么我们可以为您提供300 x 250和300 x 600的广告，为什么还要与其他Facebook应用广告网络一起使用呢？”
However, O’Neill also says that there are no signs that Facebook plans to share any application page advertising revenue with app developers. It makes sense for Facebook to try to maximize revenue opportunities on app canvas pages — which represent a huge number of page views. But it doesn’t make sense for them to do it at the expense of external application ad networks if they don’t plan to help out app developers who could be potentially hurt by the change.
但是，奥尼尔也表示，没有迹象表明Facebook计划与应用开发者分享任何应用页面广告收入。 对于Facebook来说，尝试在应用程序画布页面上获得最大的收入机会是很有意义的-这代表了巨大的页面浏览量。 但是，如果他们不打算帮助可能因变更而受到伤害的应用程序开发人员，那么这样做以牺牲外部应用程序广告网络为代价是没有意义的。
New stats show that the total number of applications at Facebook is on the rise, but the number of daily active users is falling. Facebook’s redesign is focused squarely at reducing this application fatigue by stemming the spread of “spammy” apps. Making it harder for applications to make money may cause developers looking to make a quick buck with “useless” viral apps to think twice about building an app. But the risk is that by stealing clients from Facebook app ad networks and not sharing revenue with app developers, Facebook might end up hurting their top performing applications as well.
最新统计数据显示 ，Facebook上的应用程序总数正在增加，但每日活跃用户数量却在下降。 Facebook的重新设计完全致力于通过阻止“垃圾邮件”应用程序的传播来减轻应用程序疲劳。 使应用程序更难赚钱可能会导致开发人员希望通过“无用的”病毒式应用程序快速赚钱，从而三思而后行地构建应用程序。 但是风险在于，通过从Facebook应用广告网络中窃取客户，并且不与应用开发者分享收益，Facebook最终也可能会损害其表现最佳的应用。
My guess is that Facebook will begin offering access to their in house sales team and revenue sharing with top apps at some point in the future, or they’ll risk damaging the entire app ecosystem.
我的猜测是，Facebook将在将来某个时候开始提供内部销售团队的访问权限，并与*应用程序分享收益，否则他们将冒着损害整个应用程序生态系统的风险。
翻译自: https://www.sitepoint.com/will-facebooks-new-design-hurt-app-developers/
facebook应用开发